Lady San Pedro


Indulgence for Every Archetype

Introducing the Häagen Dazs Fondue Kit are three archetypal females, each existing within a distinct fantasy world. The Dreamer, The Temptress and The Bohemian move in wind-blown slow motion, strumming guitars, spraying perfume and appearing amidst all sorts of indulgent, feminine motifs.


Project developed with Manuel Villafania, CJ De Silva and RJ Galang under TBWA.