Lady San Pedro

 
 

A REFRESHING WAY TO SAVE THE ENVIRONMENT

No label, no color, no logo. If we didn't need to label products, how much more energy and resource would we save? For Pepsi, we imagine what a bare can could stand for, in a world where resources are diminishing by the minute.

 


Project developed with Manuel Villafania and Paulina Ortega under TBWA.