Lady San Pedro


For good brands and shoppers

provenance is a platform helping brands connect with conscious shoppers. The software-as-a-service uses blockchain technology to track the provenance of materials and ingredients, proving their authenticity and sustainability.

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Brand Relaunch

After completing a successful pilot tracking sustainability claims through global supply chains, Provenance updated its branding to better communicate with producers and retailers looking to be more transparent.

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Multi-channel approach

The Provenance logo has been carefully re-crafted to work consistently across a wide range of physical and digital media.


Making Technology Friendly

A combination of photographic and infographic elements make even the most complex concepts easier for both brands and shoppers to grasp.

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Unifying digital and physical

Typography, illustration and UI elements are kept consistent between online and in-store communication, to create a seamless experience between brands their customers.


Brand relaunch developed with Jessi baker, Luke Harvey, Rosa Koolhoven and Kirsty Oliphant.